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Show + Sale

Learn

Get mentorship and FREE workshops to help you succeed
Show + Sale

Create

Make artwork that shows off your personality
Show + Sale

Sell

Showcase your creations in person and online

WELCOME TO SHOW + SALE

A program for artists with entrepreneurial spirit

Show + Sale is a student & alumni-run and led, non for profit program provided by the Alberta University of the Arts Students’ Association.

We are your opportunity as a current AUArts student to sell your work to the public and learn professional development skills! Our program helps BFA, BDes, and MFA students hone their professional skills and provides them with a platform to sell their artwork with confidence. Each academic year, we provide free professional development programs and host one in-person market that culminates in a selling opportunity

What Sets Us Apart?

All Show + Sale programs are offered to students AT NO COST.

At Show + Sale, we put artists first! Our Markets exclusively represent current AUArts students.

Unlike other art markets, we are a nonprofit program brought to you by the AUArts Students' Association. 100% of sales goes to supporting creative careers at AUArts, with 75% of sales going directly to our artists.

You Take Home 75% Of Each Sale, So We Can Run Our Program!!

  • We provide students FREE professional development for our school community.
  • Participation in Show + Sale programming and workshops is FREE for all students.
  • We Hire and provide work experience to current students and recent alumni.
  • We pay our Show + Sale participants' GST. So our student artists can focus on learning market skills.

Why Participate in Show + Sale?

A low-risk opportunity to gain market experience

Our programs are offered at no cost to students.

Students won't be faced with the stress' of breaking-even associated with setting up a booth, marketing and point-of-sale systems. It is all provided with workshops to learn about the market process.

We pay our artists' GST

The Show + Sale program pays sales tax on behalf of our participating artists.

Therefore, Show + Sale artists do not need a business registration or a GST registration number at this time, as a means for students to focus on learning the skills to sell.

Hands-on learning opportunities

As a Show + Sale participant, you are actively taking part in each step preparing for the market.

Each artist will receive one-on-one mentoring from support staff and be apart of a cohort with students that have similar practices. Throughout the program you will receive in-person/online workshops and volunteer experience.

Want to be apart of Show + Sale?

Applications will be open August 2026 for the 2026 Winter Market !

Stats From Markets Past

During the 2025 Winter Market:
  • 84 students completed the Winter Market program.

  • 100% of students sold at least 1 artwork

  • 1,946 people attended the two day in-person market!

  • 2,052 individual artworks were purchased!

FAQs about the Winter Market Program

Although we cannot guarantee sales, at Show + Sale we strongly believe that there is an audience for everything! Putting your artwork out into the market world is the first step to finding that audience. We are here to help you through this program. You will learn new skills to apply to future market endeavors and gain confidence in selling your work.

The Winter Market is a 8 week program, students are required to attend 3 one hour workshops, follow direction and meet specific deadlines on time.  However, There is no expectation for the students to make new bodies of work to sell during the semester. Students should never prioritize Show + Sale over their school work. Students may apply and drop out without consequence!

Yes! Show+Sale 2026 we are bringing back two (3 hour) mandatory volunteer shifts to help us set up, run and tear down the market in November. This is a great opportunity to get involved in the community meet fellow students and network with market customers during the sale.

During the program you will attend 3 in-person workshops and review 2 online workshops. All workshop information will be available in the artist portal. These will teach you the basics of pricing your artwork, creating an inventory, understanding contracts, having a quality standard and business basics. Without this info you will not be able to participate in the market appropriately.

No! At this market we handle your work for you, you will prepare your artwork according to our standards and drop it off to be installed before the show. You will then have a specific pick day to retrieve what is left from your inventory post market.

All Jewelry + Metals majors must apply for a booth. They will receive a 6' x 2.5' table, chair and a black tablecloth, any extra display is not provided but is encouraged! Adding visual interest to your booth boosts attention from the customers. Our support staff will help you set up your booth day of the first look fundraiser night (Friday 13th, 2026)

Application as an Artist Group has the same process as an individual artist. In the Jotform you will designate a lead student to fill out required information, and you will need an Artist Group name. All proceeds must go to a fundraising cause (charity, club initiative, etc.) and you receive 85% of all sales.

All students may apply!! 3 students will be selected. The Demoing Artists are expected to attend 2 one hour training and provide descriptions and artist statements etc. Demoing Artists will then take to the stage for one hour on Saturday Nov. 14th to show off their art demo to the public. This PAID opportunity is a fantastic way to get more confident in public speaking and adds a unique experience to your CV.

What our Show + Sale alumni are saying

Show+Sale has been a wonderful learning opportunity as an emerging artist. I have had the pleasure of participating in 4 years of winter markets and every year is better than the last. I highly recommend Show+Sale to all students as it provides us with first hand experience with pricing, packaging and successful sale of our work.

Olivia Podlog
BFA graduate 2026

Show and Sale is an experience every AuArts student should participate in as its a great way to network with peers, meet other creatives and get your work into the world! The support from the S+S team is superb, they provide info for everything to make your experience successful!

Kaylee Ross (koirabbits)
BDes graduate 2025

As an emerging artist, the experience of participating in the Show + Sale has boosted my confidence in showcasing both my art and myself professionally. I would encourage all students to participate... it is well worth your time!

Elise Lavalee Findlay
BFA graduate 2023
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